Tidal
Sixteen millionaires asked you to pay more.
CAUSE OF DEATH: Not dead. Mostly sold to Square for $297 million, which is its own kind of afterlife.
Lossless Audio, Celebrity Owners, Leaked Numbers
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Tidal is still alive, and that is the news. Jay-Z bought its parent for $56.2 million in January 2015 and put 16 famous artists on a stage as "the owners of TIDAL." The pitch was that streaming should pay musicians more, delivered by the best-paid musicians alive. It claimed over 3 million subscribers in 2016. Internal documents put it at 850,000 by March 2016. A Norwegian paper later accused it of falsifying streaming numbers for two albums. Kanye West left in 2017 and demanded $3 million. Square bought a majority in 2021 for $297 million. It still exists. Nobody is sure who for.